Electricity providers in Dallas, TX
Dallas sits at the center of the largest competitive electricity market in the country. Dozens of providers want your business — and every one of them delivers power over the same Oncor wires. Here's how to tell them apart.
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Written and reviewed by the Base Power team · Last updated May 27, 2026
Quick answer
Dallas is deregulated and served by Oncor, so you choose your retail electric provider (REP) from a long list while Oncor owns the wires and delivers power to every home regardless of who you pick. Since the delivery charges and outage response are identical across providers, what you're really comparing is the energy rate and the plan design. Many Dallas plans use tiered rates or bill credits that make the advertised number look lower than what you'll actually pay. Base keeps it to one flat energy rate (advertised at 8¢/kWh) plus Oncor's pass-through delivery and a flat monthly membership.
How it works
What you're actually choosing in Dallas
The most useful thing to understand about picking an electricity provider in Dallas is that your provider doesn't own a single wire. Oncor — headquartered right in Dallas — owns and maintains the poles, wires, and meter, delivers your power, and restores it after an outage, for every home in its territory regardless of whose name is on the bill. Choosing or switching a retail provider never changes your reliability or your delivery charges.
So what does your choice change? The company that sets your energy rate, designs your plan, and bills you. Dallas anchors the Dallas–Fort Worth Metroplex, the biggest pool of deregulated customers in the U.S., which is why more than 100 retail providers compete here — more than almost anywhere. That competition is real, but 'more choice' also means more look-alike plans built to win the comparison screen rather than your actual bill.
The wires
Dallas is served by Oncor Electric Delivery
Whoever you pick as your retail provider, Oncor still owns and maintains the poles, wires, and meter — and restores your power after an outage. Its delivery charges are set by the PUCT and passed through by every provider without markup, so they're identical no matter whose name is on your bill.
Oncor Electric Delivery
Serves the Dallas–Fort Worth Metroplex and much of North and West Texas.
- Report an outage
- Oncor outage map · 888-313-4747
- Finding your ESID
- Oncor ESIDs are typically 17-digit numbers that begin with 1044372.
The hard part
The plan-type maze
Pull up Power to Choose for a Dallas ZIP and the trap becomes obvious: the cheapest-looking plans are usually bill-credit or tiered plans whose advertised rate only holds inside a specific usage window. Land a little under or over and the effective rate jumps. For a North Texas home running AC through 100°F summers and warm nights, that's a real risk. Base's answer is to remove the guessing entirely — one flat energy rate at any usage, Oncor's delivery passed through without markup, and a flat monthly membership, so the rate you're quoted is the rate you pay.
Fixed-rate
One energy rate for the whole term. The simplest option — but check whether a bill credit is baked in, which makes it act like a bill-credit plan.
Bill-credit
A low advertised rate that depends on a monthly credit you only get inside a usage band (often around 1,096 kWh). Miss the band and the effective rate jumps.
Tiered
A headline rate that only applies in one usage range and changes outside it — easy to misread as a flat rate.
Free nights or weekends
Free power during set hours, paid for by a higher rate the rest of the time. Worth it only if a real share of your usage lands in the free window.
Variable / month-to-month
No contract, but the rate can move with the market — variable rates spiked for some Texans during past market events.
Flat (one rate, any usage)
What Base does: one energy rate (advertised at 8¢/kWh) at any usage, plus Oncor delivery passed through and a flat monthly membership — no threshold to miss.
Three steps
How to choose a provider in Dallas
- 1
Ignore the headline rate
The 'as low as' number on the comparison screen is rarely what a real home pays. Look at the all-in cost at your actual monthly usage on each plan's Electricity Facts Label (EFL).
- 2
Know your plan type
Fixed, tiered, bill-credit, or time-of-use — each behaves differently at your usage. A flat plan is the easiest to predict because the rate doesn't depend on hitting a band.
- 3
Check the term and the exit fee
Note the contract length and any early termination fee before you sign, and confirm whether a deposit is required. Switching is easy; your new provider coordinates it with Oncor.
Compare offers on Power to Choose (the official PUCT marketplace), pull the Base EFL, or enter your address to see your exact Base rate.
A simpler option
Why Dallas homeowners pick Base
In the most crowded electricity market in the country, the appeal of Base is that there's nothing to decode — one flat rate at any usage, no tier to track, no bill credit to chase, and the all-in cost shown up front.
One flat energy rate (advertised at 8¢/kWh) at any usage, Oncor delivery passed through without markup, and a flat $19–$29/mo membership — no teaser rates and no bill-credit games. Base also offers an optional whole-home battery as a separate product that backs up your own home during an outage.
You can obtain important standardized information that will allow you to compare this product with other offers. Contact Base Power at 512-518-1009 or basepowercompany.com.
Researching a specific provider?
Honest reviews of the big Texas providers
We dug into who owns each major provider, how its plans are structured, what it charges, and what customers actually say — balanced, sourced, and updated. Start with whoever you're weighing in Dallas.
- Gexa Energy review NextEra Energy (NYSE: NEE)
- Rhythm Energy review Independent — backed by Goldman Sachs private equity
- Reliant Energy review NRG Energy (NYSE: NRG)
- Cirro Energy review NRG Energy (NYSE: NRG)
- TXU Energy review Vistra Corp (NYSE: VST)
- Constellation Energy review Constellation Energy Corporation (Nasdaq: CEG)
- Green Mountain Energy review NRG Energy (NYSE: NRG)
Local context
Choosing power in Dallas
Dallas is the 9th-largest city in the U.S. and the third-largest in Texas, the central city of an 8.3-million-person metro that added nearly 178,000 people in a single year. That scale is exactly why the retail market here is so crowded — and why it pays to look past the headline rate to the all-in cost.
Dallas is also ground zero for the event that reshaped how Texans think about their power: Winter Storm Uri in February 2021, when ERCOT came within minutes of a complete statewide blackout. The lesson many North Texans took away was resilience. Worth being precise here: a home battery is a separate product that backs up your own home during an outage — it doesn't change Oncor's wires service, which is the same for every retail provider you could choose.
Dallas electricity provider FAQs
More Texas cities
See your Dallas rate in two minutes
Skip the plan-shopping. Enter your address for an all-in rate — one flat energy charge, pass-through delivery, and a flat membership, with no teaser pricing or bill-credit games.
Sources
- Power to Choose — the official PUCT marketplace
- Public Utility Commission of Texas
- Neilsberg — Dallas population by year
- Power to Choose — official PUCT marketplace
- Wikipedia — 2021 Texas power crisis (Winter Storm Uri)
Plan documents: Electricity Facts Label (EFL) · Terms of Service & Your Rights as a Customer. Products and pricing are offered to qualified customers in Texas only.